Top 5 Common Google AdWords Mistakes

Unfortunately, setting up AdWords campaigns isn’t always the easiest process; it requires knowledge and understanding of the platform to ensure campaigns are set up correctly. As a Milwaukee-based marketing agency, we constantly conduct audits and edit clients’ existing campaigns, and see a large variety of mistakes.

By |April 12, 2018|Google Series, Search Engine Optimization|Comments Off on Top 5 Common Google AdWords Mistakes

Interpreting Google Analytics

Google Analytics is a great tool, but determining the meaning of each of its metrics can sometimes be confusing. In this article, we clear up any confusion you may have on certain data terms to ensure you are interpreting your Google Analytics data correctly.

By |January 25, 2018|Articles of Interest, Google Series, Marketing Ideas, Search Engine Optimization, Trends and Technology|Comments Off on Interpreting Google Analytics

Our Most Popular Articles of 2017

In celebration of 2018, we've put together our top 18 articles of 2017. Thank you to all of you for your support. Our clients, readers, and watchers have helped to make it a great year at Ocreative, and we are so grateful for all of you. We hope 2017 was just as fun, exciting, and profitable for you.

PART SIX: Optimize Your Google My Business

As a business, it is essential that you are listed on Google My Business. Google My Business is a free Google tool that will allow your business to appear in local search results. We don’t mean to sound too harsh, but if you don’t have this tool, you basically don’t exist.

By |July 26, 2017|Articles of Interest, Google Series, Search Engine Optimization, Social Media|Comments Off on PART SIX: Optimize Your Google My Business

PART FOUR: Most Important Tools of Google Search Console (Webmasters)

Most website owners have long been familiar with Google Analytics [...]

By |November 2, 2016|Google Series, Search Engine Optimization, Trends and Technology, Website, Website Design|Comments Off on PART FOUR: Most Important Tools of Google Search Console (Webmasters)

PART THREE: Guide to Clean Google Analytics Data

Sometimes your Google Analytic data can be skewed or inaccurate [...]

By |October 4, 2016|Articles of Interest, Google Series, Search Engine Optimization, Trends and Technology, Website, Website Design|Comments Off on PART THREE: Guide to Clean Google Analytics Data