Most website owners have long been familiar with Google Analytics and relied on it for reporting and measuring their websites’ performances. If you are ready to go beyond basic reporting and begin optimizing your website to improve your search result performance, you need Google Search Console.
Google Search Console (previously known as Google Webmasters and Google Webmaster Tools) is a great tool to help you understand your website’s health and identify areas needing improvement. It can act as a site auditor to help you monitor search performance, identify technical issues, and address usability concerns with your website. It can also provide insights about how Google and search users view your website.
In this article, we will show you a few of the most important features and tools to consider when analyzing your website with Google Search Console.
Not using Google Search Console yet? No worries. We can help you get started… see our Tutorial at the bottom of this post!
Important features and tools to utilize include: