Big changes are happening with website security. Starting in October 2017, every unsecured website out there with a contact form will be notifying users with a “Not secure” warning in Google’s popular Chrome browser. You want your website to start with HTTPS, which indicates website security. Website security can be achieved through an SSL certificate.
One of the biggest challenges companies and marketers face is measuring the ROI of their marketing campaigns and efforts. By using marketing automation software, you can link your sales with marketing campaigns and determine which campaigns are performing and which are falling short.
As a business, it is essential that you are listed on Google My Business. Google My Business is a free Google tool that will allow your business to appear in local search results. We don’t mean to sound too harsh, but if you don’t have this tool, you basically don’t exist.
The use of social media is at an all-time high, and it is very important to use quality pictures in your social posts. Whichever social media platform you are active on, all require the use of high-quality pictures, a feed that is visually appealing, and content that is on brand.
Marketing automation can dramatically streamline your marketing process. It is designed to simplify and enhance your sales process, making it easier and more efficient. The process and software allow you to create more leads, nurture them more effectively, and convert more into sales.
Having an email signature is like handing a person a business card every time you send an email. You want [...]
Google Analytics has the reputation of being used to track sales or to increase profits. But as a nonprofit, there [...]
In May 2016, Google announced it would give a rank boost in search results to sites that are mobile friendly, [...]
The Davey Awards is an international creative award focused exclusively on honoring outstanding creative work from the best small agencies worldwide. The [...]
It’s that time of year again, when we start looking ahead to what the new year will bring. We [...]
