Part 3: Dominate Your Local Market- Expanding Your Digital Footprint

Expanding your digital footprint is an important step in truly connecting with your consumers. Claiming online business listings, developing SEO for your website, spending a little time and money on locally targeted PPC campaigns, and following up with online reviews are the best ways to achieve an effective online presence for your local business.

By |February 27, 2018|Articles of Interest, Marketing Ideas, Search Engine Optimization, Social Media, Trends and Technology|Comments Off on Part 3: Dominate Your Local Market- Expanding Your Digital Footprint

Part 2: Dominate Your Local Market- Traditional Media

Tying traditional media practices to in-person strategies can boost brand awareness, preserve your reputation, and attract new customers. Whether you create and launch a local marketing strategy on your own or with help, the benefits of extending your local reach will greatly outweigh the comfort of inaction.

By |February 22, 2018|Articles of Interest, Marketing Ideas|Comments Off on Part 2: Dominate Your Local Market- Traditional Media

Part 1: Dominate Your Local Market- Person to Person Marketing

Although marketing trends can change quickly, there are some tried-and-true methods found in both in-person and via digital and traditional media that can take your business to the next level. Join us for this three-part series in which we explore these methods in two channels: person-to-person and digital and traditional media.

By |February 15, 2018|Articles of Interest, Marketing Ideas|Comments Off on Part 1: Dominate Your Local Market- Person to Person Marketing

Video Marketing Platforms

Video marketing is becoming an essential part of building a campaign strategy. Once you have produced your video, you must decide how you want to distribute it. Using social media as a method of sharing your video with the public can be a great way to gain traction for your brand and give users the chance to interact with your content. In this article we will discuss a few of the platforms that you can use to share your video content.

By |February 8, 2018|Articles of Interest, Marketing Ideas, Video|Comments Off on Video Marketing Platforms

The Value of a Diverse Marketing Plan

A new year means a new marketing plan and strategy. As you plan for 2018, one strategy we feel is the most important is diversity. Diversity in your marketing plan means not throwing all your marketing eggs in one basket, and instead putting your resources and efforts into employing multiple marketing tactics.

By |February 1, 2018|Articles of Interest, Email Marketing, Marketing Ideas, Search Engine Optimization, Social Media, Trends and Technology|Comments Off on The Value of a Diverse Marketing Plan

Interpreting Google Analytics

Google Analytics is a great tool, but determining the meaning of each of its metrics can sometimes be confusing. In this article, we clear up any confusion you may have on certain data terms to ensure you are interpreting your Google Analytics data correctly.

By |January 25, 2018|Articles of Interest, Google Series, Marketing Ideas, Search Engine Optimization, Trends and Technology|Comments Off on Interpreting Google Analytics

Optimizing Your Website for Voice Search

As we saw on our 2018 marketing trends list, the use of voice search is only growing in popularity. With the popularity of voice search only growing, it is important to recognize this shift, and implement SEO tactics to help optimize your website for voice search so you are not missing out on any opportunities.

By |January 16, 2018|Articles of Interest, Just for Fun, Marketing Ideas, News/Announcements, Search Engine Optimization|Comments Off on Optimizing Your Website for Voice Search

2018 Website Design Trends

As a Milwaukee website design company, we love to predict what trends we will see in the upcoming year. In 2017, we saw simplistic, flat designs with an emphasis on mobile-first. With mobile still a major trend, we believe 2018 will be the year of the user with websites being tailored to increase overall user experience.

By |January 10, 2018|Articles of Interest, Marketing Ideas, Search Engine Optimization, Website, Website Design|Comments Off on 2018 Website Design Trends

New Marketing Tools! SharpSpring Social

SharpSpring Social and the new Content Calendar are now available! SharpSpring Social includes powerful conversion tools you can only get with fully-integrated marketing automation. It’s designed to help you turn lead interactions into meaningful conversations that generate sales. Create, schedule & publish content to social media accounts from SharpSpring.

By |January 4, 2018|Articles of Interest, Email Marketing, Just for Fun, Marketing Ideas|Comments Off on New Marketing Tools! SharpSpring Social

Our Most Popular Articles of 2017

In celebration of 2018, we've put together our top 18 articles of 2017. Thank you to all of you for your support. Our clients, readers, and watchers have helped to make it a great year at Ocreative, and we are so grateful for all of you. We hope 2017 was just as fun, exciting, and profitable for you.